Debbie Application builds rewards platform to pay off debt


Roommates, when it comes to debt, this is something a lot of people struggle with. According to Forbes, in the first quarter of 2022, consumer credit card debt reached $841 billion. With so many Americans trying to make payments to reduce their debt, Frida Leibowitz, Rachel Lauren and Maxime Fourmault are working to help Americans reduce their credit with the Debbie platform.

Forbes reports that Debbie is a “habit-changing rewards platform” that leverages behavioral psychology to create financial products that offer users a path to a healthier financial future. To break it down, Debbie will basically let you “get paid to pay off your debt.” Here’s how it works! The app is a debt repayment rewards platform that puts users on the path to having positive net worth and cash flow.

The application is based on cognitive-behavioral therapy and behavioral psychology. It is only to help users better understand their consumption habits, gradually changing consumer behavior. Adam Moelis, co-founder of Yotta and one of Debbie’s angel investors, said, “Many FinTech apps now offer financial wellness tools. But they often focus on short-term relief rather than building lasting financial habits.

He added: “Debbie uses behavioral psychology concepts to create a personalized, engaging and accessible journey to debt freedom for those struggling with a perpetual cycle of debt, dramatically increasing their chances of long-term success.”

Users can also expect products and services that incentivize debt repayment, help save money, and help users build long-term wealth through home ownership, investing and retire in the future. Currently, the website says the app is being launched as a beta, invite-only. However, those interested can apply to join their waiting list.

Roommates, are you trying to get the Debbie app?

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